The Future of AI Shopping: Trends to Watch in 2026
Agentic AI is transforming ecommerce from assisted tools to autonomous shopping agents. Here's what brands need to know about the shift.
Strategies and insights to help your ecommerce brand get discovered in ChatGPT, Perplexity, Claude, Gemini, Google AI Overview, and beyond.
Agentic AI is transforming ecommerce from assisted tools to autonomous shopping agents. Here's what brands need to know about the shift.
Etsy's 2026 algorithm prioritizes engagement signals and natural language. Here's how sellers can optimize for both Etsy search and AI platforms.
Current benchmarks show top ecommerce brands achieve 60-70% AI presence in category queries. Here's how to measure against your competition.
Learn the fundamentals of Generative Engine Optimization and take your first steps toward AI visibility in 60-90 days.
Google AI Overview dominates transactional queries with live product data, while ChatGPT excels at research-heavy shopping decisions. Optimize for both.
Connect AI visibility metrics to revenue with correlation-based attribution, self-reported data, and AI visitor value calculations. Top programs report 300-500% ROI.
Boost your brand's visibility in ChatGPT, Perplexity, and Google AI Overview with authority building, content optimization, and strategic third-party mentions.
Optimize your Shopify store for ChatGPT, Perplexity, and Google AI Overview with Agentic Storefronts, structured data, and AI-friendly content.
FAQ sections are goldmines for AI citations. Structure them with answer-first content, FAQPage schema, and real user questions to get cited by ChatGPT and AI Overviews.
AI platforms describe your brand with positive, neutral, or negative sentiment. Track how ChatGPT, Perplexity, and AI Overviews frame your reputation.
Create a GEO dashboard that tracks AI visibility, citation rates, share of voice, and sentiment across ChatGPT, Perplexity, and Google AI Overviews.
Most ecommerce brands sabotage their AI visibility without realizing it. Avoid these five common GEO mistakes to improve your chances of being cited by ChatGPT, Perplexity, and AI search.
Citation rate measures how often AI platforms cite your brand as a source. Learn why this metric matters more than rankings and how to track it effectively.
Anthropic's Claude is emerging as a key AI assistant for shopping research and recommendations. Here's how ecommerce brands can optimize for visibility in Claude-powered experiences.
Learn how to optimize your ecommerce content for shopping intent queries in ChatGPT, Perplexity, and AI search to capture buyers when they're ready to purchase.
Discover the factors LLMs use to decide which brands to recommend. Learn about training data, trust signals, and content strategies that influence AI brand selection.
Compare the top AI visibility tracking tools for ecommerce brands. See features, pricing, and recommendations for Profound, Otterly, Scrunch, alicerank, and more.
Learn how to optimize your product categories for AI visibility. Get your ecommerce categories featured in ChatGPT, Perplexity, and Google AI Overview recommendations.
SEO focused on ranking in search results. GEO focuses on getting cited in AI responses. Here's what ecommerce brands need to know about this shift.
Learn how to track and analyze competitor visibility in ChatGPT, Perplexity, and Google AI Overview. Understand where you stand in AI search.
Amazon Rufus is Amazon's AI shopping assistant that recommends products to millions of shoppers. Here's how ecommerce brands can optimize for visibility.
Learn how to implement schema markup that helps AI platforms cite your ecommerce content. Structured data is key to GEO success.
Explore how AI changes the landscape of Share of Voice, offering brands more valuable insights than traditional advertising metrics.
Learn how to optimize your product pages for AI shopping assistants to enhance visibility and increase citations.
Learn how E-E-A-T signals enhance AI visibility for brands by demonstrating experience, expertise, authoritativeness, and trustworthiness.
Learn how to build brand authority for AI citations by focusing on domain, topical, brand, and content authority.
Explore the differences between ChatGPT and Perplexity to optimize your brand's presence on these AI platforms.
Optimize your content for AI citations by structuring it for machine comprehension, using TL;DR blocks, answer nuggets, and question-based headings.
Discover the essential GEO metrics for ecommerce brands to enhance AI visibility and outperform competitors.
Perplexity's AI shopping features let users buy products directly in chat. Learn how to optimize your catalog and content to get recommended and drive sales.
75% of consumers now use AI search tools more than last year. If you're not tracking your brand in ChatGPT, Perplexity, and Google AI, you're flying blind.
Learn how to optimize your ecommerce brand for Google AI Overviews. Get cited in AI-generated answers with structured data and answer-first content.
AI Share of Voice measures how often your brand gets mentioned by ChatGPT, Perplexity, and Google AI Overview compared to competitors. Here's how to measure and improve it.
51% of consumers now use AI for product discovery. Traditional search traffic is dropping 25%. Here are the 5 biggest shifts reshaping how shoppers find products.
Over 70% of searches now end without a click. If your brand isn't visible in AI responses, you're invisible to most of your audience. Here's how to track it.
SEO drives 43% of ecommerce traffic. AI will influence $750B in revenue. You need both. Here's how GEO and SEO differ—and how to optimize for each.
ChatGPT's Shopping Research analyzes queries and builds personalized buyer guides. With 11.4% conversion rates and 50M daily shopping queries, here's how it works.
GEO (Generative Engine Optimization) helps your brand get cited by ChatGPT, Perplexity, and Google AI Overview. With AI referrals up 4,700%, it's essential for ecommerce.